Webinar | Communications for Conservation Projects

Within conservation there is a growing realisation that we need to do much more to share our messages and encourage more support and action. As a result, conservation employers are rapidly looking for people with communications skills.

They want staff who can plan communications activities, write effectively, get press and media attention, engage audiences on social media, deliver campaigns, write blogs, produce podcasts and more.

We analysed 29,767 conservation jobs, from over 100 countries, and 41% explicitly wanted people with communications skills or experience. Of these, 2,726 were communications specialist roles like Communications Officers. Marketing Managers or Social Media Officers.

If you want to succeed as a wildlife conservationist you need communications skills.

During this webinar you’ll learn:

  • Why communications skills are so important for aspiring and professional conservationists
  • Examples of successful communications campaigns within conservation
  • The top 6 communications skills most sought after by conservation employers?
  • Bring your questions and get answers from Lloyd

Watch the webinar | Communications for Conservation Projects

Meet our guest speaker | Lloyd Gofton

Lloyd is our in-house Communications Course Coach.

He has over 25 years of communications experience in the agency and conservation sector working in public relations, social media, content marketing, digital marketing and strategy disciplines.

During his career, he has worked with various organisations, including O2, WWF, Greenpeace, RSPCA, Médecins Sans Frontières, Samsung, Honda and Pizza Express, as well as a wide range of challenger brands.

He started out in PR in 1998 and launched his first communications agency, Liberate Media, in 2006. The agency was one of the first in the UK to combine PR, social media and content marketing services, running campaigns in the UK and across Europe, The Middle East, Africa, North America, Asia, Australia and New Zealand.

In 2019, Lloyd decided to focus his career on conservation and animal welfare. He has since worked with organisations such as World Animal Protection, Cheetah Conservation Fund, and Wildlife Heritage Areas. He is also a Director at two marine conservation not-for-profits: Sussex Dolphin Project and Blue Planet Society. Lloyd joined Conservation Careers as our Communications Coach in 2020 and later went on to become our Head of Marketing.

Extra Resources

Check out our interviews, podcasts and webinars with communications professionals working in conservation.

Are you interested in building your own conservation communications superpowers? Check out our career-boosting course, Communications for Conservation Projects.


Careers Advice, Webinars, Communicator